Product launch LOHMANN BROWN layers

LOHMANN BROWN – guarantee of success In 1984 there followed a further major guarantee of success: LOHMANN BROWN began to dominate the market. So for markets with a preference for brown-shelled eggs LOHMANN also offers the tailored bird.

Thus, LOHMANN also offers the right hen for markets in demanding brown eggs, thereby securing a high market share in this rapidly growing segment. After only a short time LOHMANN distributors and their customers appreciate that they can purchase very productive and efficient white and brown layers form the very same source and therefore are able to react quickly to changing demand on the egg market.