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EDITORIAL

EDITORIAL

“Creating the perfect chicken…”

…is like cooking good food!

This relies on combining the best pure lines as the key ingredients with the knowledge and experience to select and integrate these successfully, generation after generation, whilst striving for further optimisation. selection priorities simply have to be in line with customer needs!

At LOHMANN TIERZUCHT, we know that chickens have to perform under different management conditions all the times. This is why we test them in various systems using the best available state of the art technologies. If you conduct precise and comprehensive tests, you will be able to make better and more efficient selections!.

Now after churning up a buffet of our best breeds, the next challenge is to deliver these to your doorsteps despite the on-going challenges of the prevailing avian influenza conditions in several parts of the world. Our production teams, located all over the world, are doing their utmost best to overcome these challenges and are working very hard to open new gateways to the world and to your doorsteps. Have a look at our title story and find out how we are doing so.

we hope you will enjoy the latest issue of our Poultry News!

Prof. Dr. Rudolf Preisinger

Prof. Dr. Rudolf Preisinger

Chief geneticist and managing director

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