Partnership and Quality the factors of Success
In September 2011, the French subsidiary of LOHMANN TIERZUCHT, LOHMANN FRANCE, celebrated its 10th anniversary
During the international agricultural show
SPACE in Rennes, Managing Director Joël
Audefray and his team welcomed French
and foreign partners of the poultry industry in celebration of the 10th anniversary
at the brand new booth. Especially for this
anniversary, it was designed in the colours
black and orange.
Moreover, on September 15th, Joël
Audefray and the team of LOHMANN
FRANCE received more than 250 guests
at the castle of Apigné, near Rennes, the
capital of Brittany, where SPACE takes place
every year. After having provided a brief
historical overview of the company, Joël
Audefray presented the characteristics
and development of the franchise hatchery in Saint Fulgent. Since its purchase in
2003, the hatchery’s capacity doubled until 2007 and was further expanded in 2011.
The success of LOHMANN FRANCE results
from partnerships with the best breeders
and distributors, combined with an outstanding product quality.
Film giving insight into work
During the celebrations, live music from a
jazz band provided good entertainment
and the guests were served with delicacies
and cocktails. A short company film gave
some insights into the working life of the
team of 33 and the various stages of poultry production (14 million chicks per year)
at LOHMANN FRANCE.
Partnership and Quality the factors of Success
LOHMANN FRANCE –
a success story
Another highlight was the keynote speaker
Professor Dr. Rudolf Preisinger, Managing
Director and Chief Geneticist at LOHMANN
TIERZUCHT, who fascinated the audience
with his speech on the „Genomics in the
selection of laying hens“.
The successful event was completed
by a tombola. The host Joël Audefray
thanked all participants for their loyalty to
LOHMANN products and assured them
that also the future development will be
adjusted in the best possible way to the
customers demands.